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黃照貴 Huang, Echo

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Name 黃照貴 Huang, Echo 113-1 Sabbatical
Title Professor
TEL 07 6011000 #34119
Email echoh@nkust.edu.tw
Education Ph.D., Business Administration, National Cheng Kung University
Research Expertise e-Commerce電子商務, Internet Marketing網路行銷、e-Business企業電子化
Office C305(管理學院3樓)

 

Experience
  • 2014-now Part-Time Professor, FH Joanneum, Austria(約安尼姆大學客座教授)
  • 2014-2015 Visiting Researcher, University of Vienna, Austria(維也納大學客座研究員)
  • 2013-2014, 2018-now Director of IMBA, NKUST(國管學程主任)
  • 2012-2013 Director of Teaching and Research Center, NKFUST(管院管理與教學研究中心主任)
  • 2008-2012 Director of General Education Center, NKFUST(高科大通識中心主任)
  • 2006-2008 Director of electronic Business Center, NKFUST(管院企業電子化中心主任)
  • 2001-2002 CEO of MOE-NKFUST Academia-Industry Cooperation Center(教育部高科大產學中心執行長)
  • 1988-1989 Managment Engineer of Dept. of Data Communication, Acer Inc.(宏碁電腦公司通訊系統部門管理師)
Education
  • 1997-2001 PhD of Business Administration, National Cheng Kung University, R.O.C.(國立成功大學企管所資管組博士)
  • 1990-1992 Master of Information Science, University of Maryland at College Park, U.S.A(美國馬里蘭大學資訊科學碩士)
Graduate Curriculum
  • Graduate school-Electronic Commerce Theory and Practices(電子商務理論與管理)
  • Graduate school-Internet Marketing(網路行銷)
  • Doctoral program-Innovation and Technology Management(創新與科技管理)
Undergraduate Curriculum
  • Undergraduate school-Management Information Systems(管理資訊系統)
Other Curriculum
  • IMBA-Electronic Commerce
Research Expertise
  • e-Commerce(電子商務), Internet Marketing(網路行銷)、e-Business(企業電子化)
Journal and Disseration
  • Shih, H. -P and Echo Huang (2015), Influence Mechanisms That Leverage Participation Quality in a Professional Virtual Community: The Social-Relationship Perspective, Journal of Global Information Management, 23(4)78-101. [SSCI] [ABDC]
  • Echo Huang, Shao-Fu Liao, Shing-Lung Chen, e-Health Informed Foreign Patient and Physician Communication: The Perspective of Informed Consent. IWBBIO (2) 2015: 1-11
  • Shih, H. -P. and Echo Huang (2014), “Influences of Web interactivity and social identity and bonds on the quality of online discussion in a virtual community”, Information Systems Frontiers, 16(4): 627-641. [SCI] [ABDC]
  • Lu, C., Chang, M., Kinshuk, Huang, E., & Chen, C.-W. (2014). Context-Aware Mobile Role Playing Game for Learning – A Case of Canada and Taiwan. Educational Technology & Society, 17 (2), 101–114. [SSCI] [ABDC]
  • Huang, Echo and Y. -T. Huang (2013), “Interactivity and Identification Influences on Virtual Shopping”, International Journal of Electronic Commerce Studies, Vol.4, No.2, pp.305-312.
  • Cheng, J.-S, Echo Huang, C. -L. Lin (2012), “E-book Hub Service Based on Cloud Computing Platform”, The International Review of Research in Open and Distance Learning, 13(5) 39-55. [SSCI] [ABDC]
  • Huang, Echo (2012), “Online experiences and virtual goods purchase intention”, Internet Research, 22(3), 252-274. [SCI] [ABDC]
  • Huang, Echo (2012), “Relationship Quality on Consumer Virtual Goods Repurchase Intention in Social Networking Sites”, IADIS International Journal on WWW/Internet, VX(1), 33-51.
  • Huang, Echo and F.-C. Cheng (2012), “Online Security Cues and E-Payment Continuance”, International Journal of E-Entrepreneurship and Innovation, 3(1), 42-58. [ABDC]
  • 黃照貴,楊雅惠 (2012), “網站互動性之社交媒體營銷活動與顧客反應”, Scientific Journal of e-Business, March, 7-16.
  • Huang, Echo and F.-C. Cheng (2011), “Electronic Payment Use and Legal Protection,” Communications in Computer and Information Science (194), 158-171.
  • Lu, C. M. Chang, Kinshuk, Echo Huang, C.-W. Chen (2011), “Usability of Context-Aware Mobile Educational Game”, Knowledge Management & E-Learning: An International Journal, 3(3), 428-447.
  • Huang, Echo and J.-C. Yang (2011), “USER ENGAGEMENT BY USING A KNOWLEDGE-CREATION BASED MODEL IN THE VIRTUAL COMMUNITY”, International Journal of Organizational Innovation, 3(3), 101-118. [EI][ABDC]
  • Chen, C.-W. and Echo Huang (2009), “A Study on Taxpayers’ Willingness to Use Self-Service Technology-Based Online Government Services”, Journal of Electronic Commerce in Organizations, 7(2), 44-66. [EI] [ABDC]
  • Huang, Echo and J. -C. Yang (2009), “The Integration of Seafood Traceability System for Shrimp Value Chain Systems”, International Journal of Computers, 2(3), 201-210.
  • 黃照貴, 陳慶文, 賴廷方 (2009),確認因子對於納稅義務人持續使用網路報稅之影響,管理與系統,第十六卷第一期,頁75-98。[TSSCI]
  • 黃照貴, 顏郁人 (2009),以關係承諾觀點探討虛擬社群不同參與程度成員之行為,資訊管理學報,第十六卷專刊,頁57-82。[TSSCI]
  • 陳慶文, 黃照貴, 侯憲昇 (2009),以品質管理觀點探討網路報稅系統之使用滿意度,品質學報,第十六卷第三期,頁195-211。[EI]
  • Huang, Echo (2008), “Use and gratification in e-consumers”, Internet Research, 18(4), 405-426. [SCI] [ABDC]
  • Huang, Echo, M. -H. Hsu and Y.-R. Yen (2008), “Understanding Participant Loyalty Intentions in Virtual Communities”, WSEAS Transactions on Information Science and Applications, 5(4), 497-512. [EI]
  • Huang, Echo and M.-H. Chung (2007), “Extending the theory of planned behaviour as a model to explain post-merger employee behaviour of IS use”, Computers in Human Behavior, 23(1), 240-257. [SSCI] [ABDC]
  • Chen, C.-W. and Echo Huang (2007), “A Study of Predicting Taxpayers’ Acceptance of E-Taxation”, WSEAS Transactions on Information Science and Applications, 4(3), 592-599. [EI]
  • Huang, Echo (2007), “Entry to the E-Commerce Markets of China and Taiwan: An Application of Content Analysis”, International Journal of Management, 24(1), 84-91. [ABI]
  • Huang,E.; T.C. Chou(2004). Factors for Web Mining Adoption of B2C firms: Taiwan Experience. Electronic Commerce Research on Applications. 3(3): 266-279. 【SSCI】
  • Huang,E.; Hai-Ching Chang(2000), Research on WWW Strategic Alliance Development and Application, Chinese Management Review,3(1)59-73.
  • Huang,E.; Hai-Ching Chang(2000), Entry Mode, Entry Barrier and Industry Factors of Global Electronic Commerce Market, Sun Yen-Sen Management Review, 8(2)249-271. [SSCI]
  • Huang,E. Hai-Ching Chang(2000), Key Factors of Impacting Internet Banking Implementation, Chiao Da Management Review, 20(1)29-49.[TSSCI]
  • Huang, E.(1999), Research on Internet Banking Strategy Deveolopment and Application, Industry Banking Quarterly, 102,59-78.
  • Huang,E.; Hai-Ching Chang(1999), The Impact and Diffusion of Internet on Banking, Chinese Managment Review, 2(4)105-114.
Conference
  • 黃照貴, 楊雅惠, 劉家妤(2013),電子口碑說服力對口碑平台與購買行為之影響, 第二十四屆國際資訊管理理論研討會論文集(ICIM2013),台北,真理大學,民國102年5月25-26日。
  • 黃照貴, 楊雅惠, 李玫珍(2013), 探討使用者經驗模型設計整合口碑網站平台之研究-PinNoteWOM, 第二十四屆國際資訊管理理論研討會論文集(ICIM2013),台北,真理大學,民國102年5月25-26日。
  • Huang, Echo, Yu-Ting Huang(2012), Is the place matter? Online stimulus and virtual shopping. In the Proceedings of ATISR2012-CB2012, Taipei, Taiwan, February 10-12, 2012.
  • 黃照貴,葉乃菁(2011), 影響虛擬貨幣消費行為之認知與忠誠因素, 第十七屆資訊管理暨實務研討會論文集(IPM2011),台南,嘉南藥理科技大學,民國100年12月10日。
  • Chris Lu, Maiga Chang, Kinshuk, Echo Huang, and Ching-Wen Chen. (2011). Story-based Learning Activity Generation in a Context-Aware Mobile Role Playing Game. In the Proceedings of the 5th European Conference on Game-Based Learning 2011 (ECGBL 2011), Athens, Greece, October 20-21, 2011, 358-367. (SSCI-ISI Proceedings)
  • Ya-Huei Yang and Echo Huang(2010). Interactivity and social media marketing: case study of Taiwan companies. In the Proceeding of the 2nd International Conference on E-Business and E-Government, Shanghai, China, May 5-7, 2011.
  • Li-Yen Shue, Echo Huang and W.H. Su(2010). An application of theory of constraints and total quality management to investigate technical problems of knowledge sharing of virtual communities. In the Proceeding of the 2nd International Conference on E-Business and E-Government, Shanghai, China, May 5-7, 2011.
  • Huang, Echo, N.C. Yen and I.C. Hung(2010). Using decomposed theory of planned behavior with moderators to explain virtual currency use intention. In the Proceeding of the 2nd International Conference on E-Business and E-Government, Shanghai, China, May 5-7, 2011.
  • 黃照貴,楊註成,許閔超(2010), 降低虛擬社群知識分享障礙之研究;從知識分享流程觀點, 第十六屆資訊管理暨實務研討會論文集(IPM2010),雲林,雲林科技大學,民國99年12月11日。
  • 黃照貴,洪儀君(2010), 以解構計畫行為理論分析消費者持續使用虛擬貨幣之行為意圖,第十六屆資訊管理暨實務研討會論文集(IPM2010),雲林,雲林科技大學,民國99年12月11日。
  • Chris Lu, Maiga Chang, Kinshuk, Echo Huang, and Ching-Wen Chen. (2010). Architecture and Collaborations among Agents in Mobile Educational Game. In the Proceedings of the 7th IEEE International Workshop on PervasivE Learning, Life, and Leisure, in IEEE Pervasive Computing and Communication 2011 (PerCom 2011), Seattle, WA, USA, March 21-25, 2011, 171-175.
  • Chris Lu, Maiga Chang, Kinshuk, Echo Huang, and Ching-Wen Chen. (2010). CAMEG - A Multi-Agent Based Context-Aware Mobile Educational Game for On-the-Job Training. In the Proceedings of Workshop on New Paradigms in Learning: Robotics, Playful Learning, and Digital Arts, in the 18th International Conference on Computers in Education, (ICCE 2010), Taipei, Taiwan, Putrajaya, Malaysia, November 29-December 3, 2010, 341-345.
  • Chris Lu, Maiga Chang, Kinshuk, Echo Huang, and Ching-Wen Chen. (2010). Context-awareness Learning Activity Generation and its Agents in a Mobile Educational Game, In the Proceedings of Asia-Pacific Conference on Technology Enhanced Learning, (APTEL 2010), Osaka, Japan, September 24-26, 2010, ID. 65.
  • Huang, Echo(2010), Virtual Goods Repurchase Intention in Social Networking Sites. In the Proceeding of IADIS International Conference on Internet Technologies & Sociey(ITS 2010), Perth, Australia, November 29-December 1, 2010.
  • Huang, E., Ching-Wen Chen, M.C. Yu(2009), The Research on Virtual Communities Continuance Intention: From the Perspectives of Relationship Commitment, Trust, Satisfaction, Fairness, and Critical Resources, The 20th International Conference Information Management (ICIM 2009), Taipei, May 23, 2009.
  • Huang, E., Ching-Wen Chen, Y.C. Chen(2009), From the Resource-Based View to Understand Professional Virtual Communities Continuance Intention, The 20th International Conference Information Management (ICIM 2009), Taipei, May 23, 2009.
  • Huang, E., Ching-Wen Chen, J.C. Yang, C.F Lee(2009), Recommendation for Personalized Services in Virtual Communities, The 20th International Conference Information Management (ICIM 2009), Taipei, May 23, 2009.
  • Huang, E., Yu-Ren Yen, Jung-Chen Yang(2008), “Relationship Commitment and Strategic Assets Impacts on Member Behavioral Intention in Virtual Communities”, 2008 Management Review Annularity and The First Advancing Management Academic Conference, Taipei, November 23, 2008.
  • Huang, E.(2008) “Relationship Commitment and Member Behavioral Intention in Virtual Communities”, IADIS 2008 WWW/Internet International Conference, Freiburg, Germany, October 12-15, 2008.
  • Huang, E., Ching-wen Chen, H.M. Chiung(2008), “Implementation Wireless Health Improvement System: From the agent theory perspective”, The 19th International Conference Information Management (ICIM 2008), Pulee, May 16, 2008.
  • Chen, Ching-wen, E. Huang, L.D. Chang(2008), “Wireless Health Improvement Adoption: From the theory of transaction cost”, The 19th International Conference Information Management (ICIM 2008), Pulee, May 16, 2008.
  • Huang, E., J. C. Yang(2008), “The Evolution of Virtual Communities”, The 10th National Doctoral Student Forum, Kaohsiung, April 26, 2008.
  • Huang E., Yu-Ren Yen(2008), Explore Different Group Members Behaviors in Virtual Communiies: From the Relationship Commitment Perspective”, The 10th National Doctoral Student Forum, Kaohsiung, April 26, 2008.
  • Huang, E. , M.H Hsu, Yu-Ren Yen(2007), “Resourceful virtual communities and revisit intention”, The Proceeding of WSEAS Conferences -E-Activities’07, Puerto De La Cruz, Tenerife, Canary Islands, Spain, December 14-16, 2007. [SCI]
  • Yu-Re Yen, E. Huang, Szu-Yuan Sun (2007), “Intellectual capitals' impact on participants' reshare intention in virtual communities”, The Proceeding of WSEAS Conferences -E-Activities’07, Puerto De La Cruz, Tenerife, Canary Islands, Spain, December 14-16, 2007. [SCI]
  • Huang, E., Ching-Wen Chen(2007), “The implementing level of remote monitoring for wellness: a transaction cost perspective”, The Conference of 13rd Cross-Strait Information Management Development and Strategy, Beijing, Auguest 17-20, 2007.
  • Huang, E., Ching-Wen Chen, T.F Lai(2007), “Decomposed Tax Filing Continuance Intention”, the 18th International Conference of Information Management(ICIM 2007), Taoyuan, May 26, 2007.
  • Huang, E., Ching-Wen Chen, C.C Chen(2007), “Perceived Risk and Trust Impact on Tax Filing Acceptance”, the 18th International Conference of Information Management(ICIM 2007), Taoyuan, May 26, 2007.
  • Chen, Ching-Wen, E. Huang, C.M. Yang(2007), “Integrated Technology Acceptance Model and Diffusion and Innovation to Explain Tax Filing Accpetance”, the 12nd Conference of Information Management Practices, YuLin, December 9, 2006.
  • Huang, E., C.L. Lee, C.L. Chung, C.M. Shih, Y.S. Chen(2006), “Web 2.0 based Innovative Information Services and Knowledge Transaction Model”, the 12nd Conference of Information Management Practices, YuLin, December 9, 2006.
  • Ching-Wen Chen, E. Huang(2006), “Predicting Taxpayers’ Acceptance of Online Taxation Use”, The Proceeding of WSEAS Conferences -E-Activities’06, Venice, Italy November 20-22, 2006. [SCI]
  • Huang, E.(2006), “The Technology Acceptance Model Across Organizational Culture”, The Proceeding of Management International Conference (MIC) 2006, Portoroz, Slovenia, November 23-25, 2006.
  • Su, Y.M., E. Huang(2006), “Use and Gratifications of Blog Users”, the 17th International Conference of Information Management(ICIM 2006), Kaohsiung, May 27, 2006.
  • Huang, E., C. Kuo(2005), “Research of Information Culture and Information Systems Fit”, the Conference of Digital Content Management and Application(DCMA2005), Kaohsiung, June 18, 2005.
  • Huang, E., Y.S Shih(2005), “Determinants of Online Shopping: the Comparison of TAM and U&G”, the 16th International Conference of Information Management(ICIM2005), Taipei, May 23, 2006.
  • Huang, E., M.H. Chung(2004), “Extended Theory of Planned Behavior with Risk Factor to Explain IS User Behaviors”, the 15th International Conference of Information Management(ICIM2004), Taipei, May 29, 2004.
  • Wang, Y. T., E. Huang(2003), “Organizational Resource Characteristic, Alliance Type and Strategy Impacts on Mobile Banking Business Model”, the 4th Conference of Industrial Information Management and Emerging Technology, Taipei.
  • Huang, E.(2001), "How MNCs enter Taiwan and China Electronic Commerce Market: An Observation of 16 Early Entrants", the 16th National Conference of Vocation Education, Taichung, April 17-18, 2001.
  • Huang, E.(2001), "Toward an Understanding of Web-based User Behavior Impact on Web-based Courseware Acceptance and Individual Performance ", the 16th National Conference of Vocation Education, Taichung, April 17-18, 2001.
  • Huang, E., M.T. Tsai(2000), “Entry Barriers and Entry Strategy of B2B EC Market in Mainland China”, The 2nd Conference of Continuing Development and Management, Tainan, November 3, 2000.
  • Liu, C.R. E. Huang(1999), "Experiment on Web-based Interactive System: Interaction Style, Time Duration, Computer Skill", the First Conference of Continuing Development and Management, Pingtung, November 3, 1999.
  • Tsai, M.T., E. Huang(1999), “Web-based Information Systems Analysis and Design”, the First Conference of Asia Pacific Management, Tainan, June 2-3, 1999.(written in Chinese)
  • Huang, E.(1999), “Entry Model of Web-based Global Marketing: the cases of MNCs”, the 19999 Conference of Scientific Integration Management”, Kaohsiung, May 29, 1999.
  • Huang, E., Hai-Ching Chang(1999), “The Key Factors of Internet Banking Implementation”, the 14th Conference of Vocational Education, Taichung, May 7-8, 1999.
  • Huang, E., Hai-Ching Chang(1999), “Diffusion of WWW on Banking Sector”, April 29-30, 1999.
  • Huang, E., Hai-Ching Chang(1999), “Research on WWW Strategic Alliances”, Kaohsiung, December 17-18, 1999.
  • Huang, E.(1999), “Entry Mode, Entry Barriers and Industry Factors of Global Electronic Commerce”, the First National Conference for Business and Management Doctoral Students”, Tainan, December 6, 1999.
Honor
  • 2019. Who's Who in the World 2019. Marquis.
  • 2018. Art and Sciences of Teaching, AACSB International.
  • 2013. Content and Language Integrated Learning for Lecturers from Taiwan, RELC Singapore.
  • 2000. The Best Paper of 1999, Chinese Strategic Alliance Promotion Association(中華民國策略聯盟推廣協會1999年優良論文獎)
  • 2001. Best Research Paper-Type B, National Science Council( 國科會89年度乙種論文研究獎勵)
  • 2002. Best Innovation Research, National Science Council(國科會90年度研究創作獎)
  • 2004. Best Match Prize, National Vocational Colleges Academia-Industry Cooperation Exhibition(九十三年度全國技專院校產學合作成果展最佳媒合獎)
  • 2008. Best Innovation Prize, Southern Vocational Colleges Academia-Industry Exhibition(2008南區技專院校優良產學合作-海洋領域佳作)
  • 2011-2012 國科會100-101學年度獎勵特殊優秀人才
  • 2012 發明專利名稱:蝦類養殖生態工廠管理資訊系統,發明人:鄭進興,黃照貴,鄧乃榮,陳韋廷,劉致榮,專利權期間︰自2012年9月21日至2028年10月8日,中華民國專利證書發明第I373003號。
  • 2013 發明專利名稱:電子交易市集與訂購系統架構,發明人:黃照貴,專利權期間︰自2013年5月21日至2029年5月21日,中華民國專利證書發明第I397018號。
  • 2013 Highly Commended Award Winner at the Literati Network Awards for Excellence 2013.
Plan
  • 教育部107學年度教師海外深度實務研習,計畫名稱:歐洲創新創業模組教學典範。
  • 科技部106-107年度,計畫名稱:巴基斯坦科研活動與展望。
  • 教育部104學年度學海築夢計畫主持人,計畫名稱:加國醫療資訊公司暑期實習計劃。
  • 國科會103學年度研究計畫主持人,計畫名稱:應用醫學法律倫理之知情同意(Informed Consent)流程設計外籍病患醫病溝通系統。
  • 國科會101學年度研究計劃主持人, 計畫名稱:電子口碑採納與網站經驗對於消費者購買意圖以及經驗口碑分享意圖之研究。
  • 國科會99學年度研究計劃主持人, 計畫名稱:虛擬商品價值與重複購買行意圖之研究。
  • 國科會97-98學年度多年期研究計劃主持人 題目:影響知識社群參與者行為因素與知識社群發展過程所衍生之商機 (NSC:97-2410-H-327-023-MY2)
  • 教育部96-98學年度校際重點發展特色專案計劃分項主持人 題目:第二代水產養殖知識經濟產業平台:一個全綠產銷鏈的e化平台(分項計畫9. 潔淨食材產業價值鏈管理與永續經營)
  • 教育部96學年度研究計劃主持人 題目:潔淨海洋食材產銷電子市集與RFID產品履歷資訊關鍵技術之研發
  • 國科會96學年度研究計劃主持人 題目:The resource-based view and knowledge sharing behavior in e-communities(NSC:96-2416-H-327-002-)
  • 資策會96年學界分包研究案計劃主持人 題目:「分析影響個人與運動休閒機構導入「行動健康促進盒」技術之關鍵因素與相關風險之研究」
  • 國科會93學年度研究計劃主持人 題目:「從組織創新採用觀點探討不同管理層級在導入資訊系統決策準則之差異:以行動銀行系統為例」(NSC: 93-2416-H-327-020-)
  • 經濟部工業局92-95年度半導體學院與晶片系統計畫共同主持人
  • 國科會90學年度研究計劃主持人 題目:「網際網路資訊系統分析與設計:以網路銀行系統為例」(NSC: 90-2416-H-327-027-)
  • 中華民國策略聯盟推廣協會87學年度研究計劃主持人 題目:「全球資訊網策略聯盟運用發展之研究」
  • 國科會89學年度研究計劃主持人 題目:「網際網路策略聯盟運用類型之比較研究:以中美兩國企業為例」(NSC:892416-H-244-001)

 

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